Video trailers sell literature to the Internet generation

A proper Edwardian miss grows increasingly irritated with her swain's inability to come out with a proposal of marriage. The reason he's stammering soon rears its ugly tentacles and drags him into a lake where he's quickly dispatched. This is the popular video trailer for the romance/horror mashup novel Sense and Sensibility and Sea Monsters, which has more than 310,000 hits on YouTube, plus multiple links to blogs and Facebook pages. The book, which came out in the fall of 2009, has sold more than 225,000 copies. Book publishers launching their fall seasons this month are madly producing trailers in the hopes they'll get a similar response, creating advance buzz in an ever-enlarging market hooked up to the Internet - The Star